The 12 ways games can be used to advertise


In this post, we look at all the different ways games ...
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How points, leaderboards, and badges change the way players ...


  We have said that spending too much on peripheral ...
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Avoid these 50 mistakes when you make an advergame


I worked on my first advergame more than 14 years ago ...
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How to use A/B testing in advergames


A/B testing has been a cornerstone of direct and digital ...
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Top 10 Posts Digest (April 2019 to July 2019)


We have written a lot on advergames and the role they ...
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100 days of games for growth


  We built Plinq on the foundation that games are a ...
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How games oil your c-store loyalty machine


  Do loyalty programs work? C-stores are the least ...
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5 ways games increase brand awareness


Games can do more for raising your brand awareness than ...
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