Avoid these 50 mistakes when you make an advergame


I worked on my first advergame more than 14 years ago ...
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A magical version of your brand


  If your brand is too ugly for Instagram or even ...
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Personalization in games


  How often have you been wrapping up your shopping at ...
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Call-To-Action in games


  Are your current CTAs falling flat?  If you’re having ...
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How to use A/B testing in advergames


A/B testing has been a cornerstone of direct and digital ...
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How games explain brand promises


  Do you struggle to explain your brand’s promises in a ...
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Using games to educate your customers


  When you hear “video games” and “education” in the ...
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Top 10 Posts Digest (April 2019 to July 2019)


We have written a lot on advergames and the role they ...
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Non-Digital Advergames


  Businesses have always been on the lookout for ...
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100 days of games for growth


  We built Plinq on the foundation that games are a ...
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