Gamification marketing vs. games for marketing


  It seems like “gamification” was one of the hottest ...
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The 3 levels of advergames


  We wrote a much more expansive post looking at all the ...
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Delightful advertising: how games advertise seamlessly


More and more companies are trying to leverage digital ...
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Can mobile games influence consumer behavior?


  Anyone who witnessed the Pokemon Go revolution knows ...
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The best way to innovate your marketing? Games


  Do you know what happens when your company doesn’t ...
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How games engage consumers and increase sales


How much is one minute of consumer engagement worth to ...
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The fun marketing strategy that connects with adults


"Silly marketer, games are for kids!" Well... not so ...
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Why a playful mentality is perfect for your promotional ...


Months of strategy, a couple of weeks of success, then ...
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How games optimize marketing campaigns


The popularity of digital marketing continues rising. ...
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How playing a brand increases customer loyalty


Remember when awful customer service was commonplace in ...
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